Wizenoze’s mission is to unlock the potential of the internet for all learners globally
We believe that using the internet for educational purposes is essential as relevant and reliable information widens comprehension of all study areas. However, this can only be unlocked if learners have access to appropriate online educational resources – using the internet for education therefore comes with challenges for students.
- Finding relevant information that is suitable for educational purposes.
- Finding readable information that is suited for their reading level.
- Finding reliable information among the vast amount of fake information.
Wizenoze offer a solution for students by providing access to an internet tailored for education. Our technology enables all learners to search and find relevant and trusted content online that matches their interests and reading skills. These products are powered by our search engine, AI-driven classification algorithm and content creation tools.
“Young people have the right to get information that is important to their health and well-being. Governments should encourage mass media – radio, television, newspapers and Internet content sources – to provide information that young people can understand and to not promote materials that could harm young people. Mass media should particularly be encouraged to supply information in languages that minority and indigenous children can understand. Children should also have access to children’s books.”
Our Business Values
Wizenoze’s business activities are underpinned by this mission and we aim to support learners, educational institutions and partners to respond to the challenge identified in Article 17 of the United Nations Convention on the Rights of the Child as presented above.
As part of our mission, we also believe that we have a duty of care to responsibly handle our users’ data very carefully. This is particularly important as the vast majority of our users are young people.
Our approach in this regard is therefore underpinned by our corporate values and by complying with the “Principles of Designing for Children with children’s rights & ethics” from the D4CR ASSOCIATION (Designing for Children’s rights) and the “5 Rights” as described by The 5Rights Foundation. Wizenoze firmly believes that children’s rights that exist in the offline world should be applied to all interactions in the digital world as well.
1. Young people deserve access to online information that they can read and understand
Our automatic reading level classification gives insight into the reading level of all webpages in our collection. Young people can, therefore, view content at different levels, which enables them to easily access that material which they can easily read and fully understand.
2. Young people deserve access to online information that they can trust
Our information specialists evaluate the reliability of all online content added to our collection so that young people can be sure the information can be trusted. In this way, they are protected from fake news and fabricated stories (D4CR, pr. 8).
3. Young people deserve safe access to the internet and to be protected from harmful content
Because our content collection is based on manual curation of websites (white-listing), our users will not be confronted with harmful material that can be shocking or even traumatizing (5Rights, The Right to Safety and Support).
Furthermore, all websites in our collection are manually classified for age appropriateness, so that younger children cannot access content written for teenagers about topics that are inappropriate, such as sexuality. We also offer lessons and material to support and improve children’s digital literacy to make them more proactive, informed users of the internet (D4CR, pr. 4 / 5Rights, The Right to Digital Literacy).
4. Young people deserve the protection of their privacy and no misuse of their data
Wizenoze stores user data (i.e. the combination of selected age, reading level, query and clicked result) to be able to provide the right search results for the user’s settings/preferences, to be able to measure (anonymous) usage of our search engine and to be able to make changes and improvements to the quality of the search engine based on (anonymous) usage data. On the homepage of Web for Classrooms, we inform the users what, why and for what purposes their data is exchanged (5Rights, The Right to Know). We will never use data for profiling purposes. We will never earn money by offering targeted ads to our users and we will never sell data to third parties. And we don’t place ‘tracking cookies’; we don’t store what our users do on other websites (D4CR, pr. 5).
5. Young people deserve to be able to understand the technology they use and how their data is used
6. Young people deserve access to the internet in which they have room to explore and freedom to disengage
The Web for Classrooms offers room to explore a broad range of online information on the internet (D4CR, pr. 2). It encourages children’s curiosity, but in a safe environment in which age and development are considered. Our search engine is not designed to keep children attached to our own environment. Rather it is designed to refer children to appropriate and safe online content that they need to access to enhance their personal development from a personal and an educational point of view. In this way, we empower young people to reach into creative places online, but at the same time, they have the capacity and support to easily disengage (5Rights, The Right to Informed and Conscious Use).
7. Young people deserve access to the internet that can be used by everyone
We try to design our products as non-discriminating against personal characteristics. Our products are designed in a very neutral way to support the diversity of our young users around the world (D4CR, pr. 1).
8. Young people deserve to be included in the design process of our tools and technology
We spend a lot of time in the classrooms with students and with teachers to test our collection with them and to ask their ideas for improvement (D4CR, pr. 10). We also offer the full range of feedback mechanisms so that users are able to give us direct feedback on our tool and content collection. Wizenoze also seeks to involve our users as contributors (not just as consumers) by actively asking for their contributions to our collection to make it as valuable as can be for them (D4CR, pr. 3).